Airtel Nigeria, the nation’s second-largest telecommunications provider, has launched a new campaign for its Home Broadband services, aiming to elevate internet connectivity for households across Nigeria. This initiative is a part of Airtel’s broader mission to empower Nigerians by offering seamless connectivity that supports work, education, entertainment, and family interactions.
The campaign kicked off with an exclusive premiere event at Ebonylife Place in Lagos, unveiling a flagship commercial featuring actor and personality Farooq Oreagba, famously known as the “King of Steeze.” The ad highlights Airtel’s commitment to providing reliable home internet services, fostering a message of “Live Limitless,” a theme that resonates deeply with the spirit of Airtel’s Home Broadband.
“Live Limitless” Campaign Message
Airtel Nigeria’s Chief Commercial Officer, Femi Oshinlaja, shared insights into the commercial’s message at the launch. He emphasized that Airtel is focused on breaking down connectivity barriers, allowing Nigerians to experience a truly connected life. “At Airtel, we believe in empowering our customers to break barriers,” Oshinlaja said. “Our Home Broadband offers seamless connectivity, encouraging Nigerians to enjoy entertainment and family lives without limitations.”
The campaign’s theme, “Live Limitless,” reflects Airtel’s belief in overcoming boundaries, a message that Oreagba himself finds deeply personal. At the launch event, he shared his story of resilience, recounting his recovery from cancer a decade ago and his journey to becoming an ambassador for Airtel’s message of resilience and boundless potential.
Empowering Nigerians Through Connectivity
Bolanle Osotule, Airtel Nigeria’s Head of Brands and Advertising, emphasized the company’s commitment to helping Nigerians break free from limitations. “We at Airtel believe that everyone has the potential to make an impact when they are empowered to live without limits,” Osotule noted. This campaign is part of Airtel’s ongoing mission to support Nigerians by providing the connectivity needed to achieve their ambitions.
Airtel’s Director of Corporate Communications and CSR, Femi Adeniran, underscored the company’s dedication to improving customer experiences through excellent data services. He noted that reliable connectivity has become a necessity in today’s world, enabling people to reach their full potential and stay connected to what matters most.
With its new Home Broadband campaign, Airtel is reinforcing its role as a customer-focused brand, prioritizing quality internet access that supports the modern Nigerian lifestyle.
For more on Airtel’s Home Broadband expansion, visit the original source.
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