MTN Opens Training Applications for Journalists and Content Creators

MTN Nigeria, in collaboration with the School of Media and Communication at Pan-Atlantic University, has announced the fourth edition of its Media Innovation Programme (MIP). This six-month, fully funded fellowship aims to equip media practitioners with the skills necessary to navigate the evolving digital media landscape.

About the MTN Media Innovation Programme

The MIP is designed to support the sustainable development of Nigeria’s media industry by providing participants with a deeper understanding of the intersection between media and technology. The program includes a study visit to the University of Johannesburg, South Africa, and an innovation hub to incubate ideas.

Key areas covered in the program include:

• Digital Journalism – Techniques for online reporting and investigative journalism.
• Content Monetization – Strategies for earning from digital content.
• Social Media Strategy – Effective ways to engage audiences on platforms like X (formerly Twitter), Facebook, LinkedIn, and others.
• AI in Content Creation – Utilizing artificial intelligence tools to enhance content quality and reach.

Eligibility Criteria

To qualify for the MTN Media Innovation Programme, applicants must:

• Be active journalists, bloggers, or content creators.
• Have a basic understanding of digital media.
• Demonstrate a willingness to learn and apply new content creation strategies.

Both beginners and experienced professionals are encouraged to apply.

How to Apply for the MTN Media Innovation Programme

Interested applicants should follow these steps:

1. Visit the Official MTN MIP Application Page – Access the application portal at https://smc.edu.ng/mtnmip/.
2. Complete the Application Form – Provide personal details and professional background information.
3. Submit a Sample of Work – Include a blog post, video, or article that showcases your content creation skills.
4. Await Selection Notification – Shortlisted candidates will be contacted with further information.

Applications open on Monday, March 24, 2025, and close on Monday, April 7, 2025.

Benefits of the MTN Media Innovation Programme

Participants will receive:

• Comprehensive Training – Access to a curriculum that covers various aspects of modern media practices.
• Networking Opportunities – Engage with media professionals and industry experts.
• Certification – Earn a certificate upon successful completion of the program.
• Access to Innovative Tools – Utilize AI-powered tools for content creation and distribution.

Why This Programme Matters

With the rapid evolution of technology and media platforms, journalists and content creators must adapt to remain relevant. The MTN Media Innovation Programme addresses this need by providing training that bridges the skill gap, ensuring professionals can produce high-quality, engaging, and monetizable content.

Conclusion

MTN’s Media Innovation Programme offers a valuable opportunity for media professionals seeking to enhance their digital skills. If you’re a journalist or content creator aiming to excel in the digital landscape, consider applying for this transformative program.

Source: MTN Opens Training Applications for Journalists, Content Creators